Buffalo Groupe

A full-service, integrated marketing agency, Buffalo Groupe has been the leading expert in reaching the golf lifestyle audience for more than 30 years. Today, that depth of understanding has broader reach than the golf industry alone. Because the golf lifestyle audience shares demographics and psychographics, preferences and habits with other luxury and leisure audiences, Buffalo Groupe knows how to connect these  audiences to their most sought after high-end escapes.

Buffalo Groupe has spent more than two decades building the most prominent travel-focused marketing platform in existence. Our carefully assembled all-star team includes a full-service marketing firm, a research arm, an events division, and media property that all authentically serve the golf, outdoor sport, real estate, travel, and hospitality industries. Today, Buffalo is headquartered in Charleston, SC—with offices in Washington DC, Portland, OR, and Charlotte, NC—and consists of 100 team members coast to coast who deliver integrated marketing programs focused on business results for our clients.

So what separates the Herd from other marketing firms? We know the golf lifestyle audience better than anyone because we pioneered this space and were the first to target this unique audience segment. Fueled by that expertise, our campaigns outperform others’ because we insist on really understanding our audiences, we can articulate your entire brand story in 5 seconds or less, and we bring content to life better than anyone else.

Even more than process and output, we believe who we are as people matters just as much as what we do as marketers. That’s why we always lead with our heart—proudly and unapologetically. It comes through in our passion. It comes through in our work. And it comes through in who we are as partners. Since day one, we’ve operated with three core values: kindness, clarity, and courage. They make us who we are, and they lay the groundwork for how we work together every day.